Perilaku Perjudian Online: Tantangan dan Peluang dalam Meningkatkan Kesadaran dan Perlindungan Konsumen

Abstract

This research was conducted in Serpong District, South Tangerang City. This study aimed to reveal the problems experienced by consumers and increase consumer awareness and protection. The research method used is a qualitative approach method. The research method used is the case study method on one of the teenage consumers of online slot gambling. The results of this study indicate that the driving factors for playing online gambling include the encouragement factor from the friendly environment where the average friend plays online slot gambling, the desire factor, and the existence profit factor. There are negative and positive impacts of online gambling including negative ones that affect the economy and personality. Meanwhile, the positive impact felt by online gambling actors is that they get entertainment. Challenges and opportunities to increase consumer awareness, namely by intending to refrain from playing it again and choosing to carry out beneficial activities for future opportunities.