Pentingnya Penerapan Etika Bisnis Dan Tanggung Jawab Sosial Perusahaan Dalam Bisnis

Abstract

This article discusses the relationship between business ethics and corporate social responsibility. Business ethics and corporate social responsibility are important for business success. The purpose of this research is to find out how to apply business ethics and corporate social responsibility in business to encourage a responsible attitude in running a business so that all business activities can run well and smoothly and avoid business crimes. This research uses a qualitative approach that describes and explains the role of ethics and social responsibility in business. The data collection technique used in this research is a literature study technique where this research is carried out by collecting data related or relevant to research originating from scientific journals and other publications that are suitable as research sources. For a company, business ethics is important in building a business. A company that violates business ethics in business practices will be hampered and unable to develop its business due to the lack of implementation of business ethics. Violations of business ethics occur because a company cannot implement the rules which are the principles of business ethics. Ethical behavior in business activities is something that is important for the survival of the business itself. Unethical business will be detrimental to the business itself, especially when viewed from a long-term perspective. A good business is not only a profitable business, but a good business is that apart from being a profitable business, it is also a morally good business. In doing business, we are obliged to pay attention to ethics so that it is seen as good business. If business ethics become values and guidelines that are believed in by the company, then this will become the basis of strength for the company in running its business and will certainly have a positive impact in the future.